A mango reseller buys fruit in quantity from a grower or supplier and sells it on to customers. Before you resell Alphonso, check the supplier's origin, ripening method and papers. We supply Ratnagiri and Devgad Alphonso; write to us with your quantity and cities.
What a mango reseller does
A reseller sits between the supplier and the final buyer. Some resellers run a shop or a fruit cart. Others sell to apartment societies, offices or friends and family through a phone group, and a growing number sell online. They take on the work of finding customers, taking orders and getting the fruit to the door, and they carry the risk if fruit ripens before it sells.
Mango is a hard fruit to resell well. It is perishable, the season is short, and buyers judge the whole business on the first box. Alphonso is also asked for by name, so a reseller who cannot explain where the fruit came from loses trust quickly. That is why the choice of supplier matters more here than in most trades.
A reseller is different from a bulk buyer who is stocking a kitchen or a wedding. If that sounds like you, read our mango wholesale guide for dozen weights and what to ask.
What a reseller should check before buying
Put these questions to every supplier, including us. The answers are worth more than any brochure.
| Check | What to look for |
|---|---|
| Variety and origin | Hapus and Alphonso are the same variety. Ratnagiri and Devgad are the Konkan places the GI tag covers. |
| Papers | An FSSAI licence number, and for Alphonso a GI Authorised User certificate. |
| Ripening method | Calcium carbide is prohibited for ripening fruit in India. |
| Count and grade | Fruits per dozen and fruit size, so you can price your own boxes. |
| Damage handling | How and when to report damage. We ask for reports within 24 hours of delivery. |
| Season and supply | When the supplier can deliver, and what happens at the start and end of the season. |
We hold GI Authorised User certificate AU/5974/GI/139/260 (GI No. 139), and our FSSAI licence number is 10020022011783. Both are listed on our Brand Facts page. You also need to hold the licence or registration that applies to your own food business, so check what applies to you with FSSAI or your local food authority.
Ripening, claims and what you tell your customers
Calcium carbide is prohibited for ripening fruit under Regulation 2.3.5 of the Food Safety and Standards (Prohibition and Restrictions on Sales) Regulations, 2011. Your customers will ask whether your fruit is natural, and your answer should rest on what your supplier tells you in writing. We do not use carbide. Our Alphonso mangoes are ripened naturally on hay beds.
Be careful with promises. No look, smell or home test proves how a mango was ripened or where it grew, and a bucket-of-water test is only a rough clue, not proof. Tell customers the variety, the origin you were told, the grade and the date they should eat the fruit by. Do not tell them the fruit is better than every other seller's. Our guide to identifying authentic Hapus mango lists clues you can share honestly.
What to resell: fresh Alphonso, other varieties and pulp
We list Ratnagiri and Devgad Alphonso by the dozen, from Rs 1,849 per dozen, along with Kesar from Rs 999 per box and Pairi at Rs 2,799 for one dozen. Check each product page for the price and for availability. Fresh mango sells only in the season, and Alphonso is harvested about February to June, with supply best from March to May. The 2027 season opens on 1 February 2027.
For a reseller who wants something that sells outside the season, our Alphonso Mango Pulp Tin is sold all year, in 850 g and 3.1 kg tins from Rs 590. APEDA describes mango pulp as sterilised and packed in aseptic bags or in hermetically sealed cans. Ask any supplier of pulp the same questions on origin, papers and shelf life.
Our fruit is sourced across 48 villages of the Ratnagiri and Devgad belt, hand-harvested with a zela pole fitted with a catching net, harvested at Brahma Muhurta, before sunrise, and ripened naturally on hay beds. We have served 47,000+ customers, including offline and marketplace sales.
Planning sell-through so fruit does not go to waste
The main loss for a mango reseller is fruit that ripens before it sells. Wikipedia gives about 15 days from harvest to ripening for Alphonso, and ripe fruit keeps only a few days after that. So the sensible plan is to order smaller lots more often rather than one large lot, and to tell customers when the fruit will be ready to eat.
- Take pre-orders. Sell what you already have buyers for, and add a small margin of stock for walk-ins.
- Store with care. Keep the fruit in a single layer in a cool, ventilated place, away from sun.
- Sort daily. Sell the ripest fruit first, and set aside any damaged pieces.
- Label the grade. Customers who see the count and the size are less likely to argue about the price.
Write down the delivery date and the condition of each lot when it arrives, so that any damage can be reported to the supplier within the window the supplier gives you. With us, that window is 24 hours of delivery.
How to start a reseller enquiry with us
We do not publish fixed reseller terms on this page. We would rather hear what you plan, and tell you what is possible. Use the reseller enquiry page or the contact page and tell us:
- the quantity you want, in dozens, and the grade;
- the cities and PIN codes you will deliver to;
- the dates you need the fruit by; and
- whether you sell at a shop, to a group or online.
If you are a farmer, distributor or business partner rather than a reseller, our business partnership page explains how to write to us. Suppliers of hotels and banquets can see the hotel and banquet page, and we also supply restaurants and hotels in general terms.
We dispatch by Blue Dart, and about 65% of Indian PIN codes get next-day delivery. Check your PIN code at checkout, and tell us every delivery PIN code in your enquiry. For single dozens, order from the Ratnagiri Alphonso page.
Shop the mangoes mentioned here
People also ask
Who sells Alphonso mangoes?
Alphonso is sold by growers, wholesale traders, retail shops, online stores and resellers. We are Powle Home Foods in Mumbai, and AlphonsoMango.in sells Ratnagiri and Devgad Alphonso sourced across 48 villages of the Konkan belt. Whoever you buy from, ask about origin, ripening method and papers.
What should a mango reseller check before buying?
Check the variety and origin, the count and grade per dozen, how the fruit was ripened, and whether the supplier holds an FSSAI licence and, for Alphonso, a GI Authorised User certificate. Also confirm how damage is reported and when the supplier can deliver across the season.
Can I resell your mangoes?
Write to us through our reseller enquiry page with your quantity, grade, delivery cities and dates, and we will tell you what is possible. We do not publish fixed reseller terms, so please agree any terms with us in writing before you plan your sales.
When can a reseller buy fresh Alphonso?
Alphonso is harvested about February to June, with the best supply from March to May, and the 2027 season opens on 1 February 2027. Outside the season fresh Alphonso is not sold by us, but Alphonso pulp tins are available all year for resellers who need steady stock.
Related searches
- Mango wholesale guide
- Mango suppliers guide
- Reseller enquiry
- Business partnership
- How to identify authentic Hapus mango
- What is the GI tag for Alphonso
- Mango pulp price
- Mango supply for hotels and banquets
Sources and further reading
- Food Safety and Standards Authority of India, Prohibition and Restrictions on Sales Regulations, 2011, Regulation 2.3.5 (compendium of 2 April 2025), accessed October 2026.
- APEDA, Mango Pulp, accessed October 2026.
- Wikipedia, Alphonso mango, accessed October 2026.
Written by Prashant Powle, founder of AlphonsoMango.in. Last reviewed October 2026.