Hapus aam is the Marathi name for the Alphonso mango. The variety is named after Afonso de Albuquerque and grown in the Konkan belt of Ratnagiri and Devgad. Its season runs about February to June, and our 2027 season opens on 1 February 2027.
Hapus aam meaning in English and Hindi
In English, hapus aam means Alphonso mango. Hapus (हापूस) is the Marathi name, and aam (आम) is the Hindi and Marathi word for mango. In Maharashtra you will also hear hapus amba, because amba (आंबा) is the Marathi word for mango. All of these point to one variety: Alphonso, the mango most people mean when they talk about the king of mangoes from the Konkan coast.
So if you are asking what hapus aam is called in English, the answer is Alphonso. If you are asking what hapus aam is in Hindi, the answer is the same fruit under the same name, written हापुस आम or हापूस आम. The name changes with language and spelling. The fruit does not.
Other names: hapus amba and aabush aam
Buyers search for this fruit under many spellings. The table lists the ones we see most often.
| Name | Where it is used |
|---|---|
| Alphonso | English name, used on labels and in export trade |
| Hapus or Hafoos | Marathi and Konkan name, with spelling variants |
| Hapus aam | Common Hindi-Marathi blend used online |
| Hapus amba (हापूस आंबा) | Marathi |
| Aabush aam | A colloquial spelling some buyers type when searching for the same fruit |
We treat aabush aam as a search spelling for the same Alphonso, not as a separate variety. A reliable seller should tell you the variety, the district and the grade, whatever the nickname on the box. Our guide to identifying authentic Hapus mango lists what to ask.
Who is the Alphonso named after
People often ask whom the name honours. According to Wikipedia, the Alphonso variety is named after Afonso de Albuquerque, the Portuguese military leader. Mango grafting was introduced in Portuguese Goa by Jesuit missionaries. Grafting matters because Indian-group mango cultivars such as Alphonso are monoembryonic, so named varieties are propagated by grafting and not by planting seed.
Where hapus aam grows
The best-known hapus aam comes from the Konkan, the stretch of India's western coast between the Arabian Sea and the Deccan Plateau. Ratnagiri and Sindhudurg are among its districts. Ratnagiri is a district, and Devgad is a taluka in Sindhudurg district. Alphonso from the Ratnagiri and Devgad belt is GI-tagged in India (GI No. 139).
We source across 48 villages of this belt, and we hold GI Authorised User certificate AU/5974/GI/139/260 (GI No. 139). Our Brand Facts page lists the certificate, the FSSAI licence and the villages. You can read more in our Ratnagiri Hapus guide and Devgad Hapus guide.
Season and availability
Hapus aam is harvested about February to June, with the best supply from March to May. Our 2027 season opens on 1 February 2027. Outside the season we do not sell fresh Alphonso, and the fresh listings show as unavailable. If you want the flavour in the meantime, the Alphonso Mango Pulp Tin is sold all year in 850 g and 3.1 kg tins from Rs 590.
Fresh dozens are priced from Rs 1,849 on both the Ratnagiri Alphonso Mango and Devgad Alphonso Mango pages. The price depends on the weight grade of the fruit, so check the product page for the current price. A dozen weighs roughly 1.8 to 3.3 kg depending on grade.
What makes the fruit special
Wikipedia describes Alphonso pulp as rich, creamy and non-fibrous, and a typical fruit weighs 150 to 300 g. The time from harvest to ripening is about 15 days. That short window is one reason ripe Hapus cannot sit on a shelf for weeks. It also explains why we ask buyers to plan their dozens: order what your household can eat in the few days after the fruit softens, and turn any extra into pulp.
Alphonso can also develop spongy tissue, an internal flesh disorder. ICAR-IIHR research traced it to the seed shifting into germination mode at about 60% fruit maturity. You cannot see it from outside, which is why we weigh and grade every fruit and run an AI-assisted scan for internal and external defects before packing.
Our fruit is hand-harvested with a zela pole fitted with a catching net, so the tree is not shaken. Harvest is done at Brahma Muhurta, before dawn. Fresh mango also brings nutrition: 100 g of raw mango provides about 36 mg of vitamin C, roughly 40% of the Daily Value, according to Wikipedia. It is a sweet fruit, so if you have diabetes, ask your doctor or dietitian how much suits you.
How to buy hapus aam online
Before you order from any seller, check the points below. A short checklist saves a lot of disappointment later.
- Variety and origin: the seller should name Alphonso and the district or taluka.
- Certificate: a GI Authorised User certificate number you can verify.
- Grade and count: fruit weight band and how many fruits are in the box.
- Ripening method: ask how the fruit is ripened.
- Delivery and damage: the courier, and the rule for reporting damage.
We dispatch by Blue Dart, and about 65% of Indian PIN codes get next-day delivery. Check your PIN code at checkout. If any fruit is damaged, report it within 24 hours of delivery. Our one-dozen page lists every grade; you can also see our mango collection for pulp and other varieties.
Ripening and storage
We do not use carbide. Our Alphonso mangoes are ripened naturally on hay beds. Fruit ripens on hay over several days. The FSSAI prohibits carbide-ripened fruit, and our guide on how to identify Alphonso mango explains why no single home test settles it.
When the box arrives, keep unripe fruit at room temperature, out of direct sun. Do not refrigerate unripe fruit. When the skin gives slightly and the fruit smells sweet near the stalk, it is ready. Chill only fully ripe fruit, and eat it within two days. Scooped pulp freezes well in an airtight container for use in aamras or desserts.
People also ask
What is hapus aam called in English?
Hapus aam is called Alphonso mango in English. Hapus is the Marathi name and aam means mango. In Maharashtra the fruit is also called hapus amba. The same variety is sold abroad as Alphonso, and Indian buyers use both names interchangeably for the Konkan fruit.
Hapus aam ka naam kiske samman mein rakha gaya?
The Alphonso variety is named after Afonso de Albuquerque, according to Wikipedia. Mango grafting was introduced in Portuguese Goa by Jesuit missionaries, and the fruit later became associated with the Konkan coast. Hapus is the Marathi form of the name used by growers and buyers in Maharashtra.
Hapus aam kahan paya jata hai?
Hapus aam is best known from the Konkan coast of Maharashtra, especially Ratnagiri district and Devgad taluka in Sindhudurg district. Alphonso from the Ratnagiri and Devgad belt is GI-tagged in India under GI No. 139. We source across 48 villages in this belt.
Is aabush aam the same as hapus aam?
Yes, as far as we can tell. Aabush aam is a colloquial spelling that some buyers use when searching for Alphonso. It is not a separate variety. When you buy, ask for the variety, the district and the fruit weight grade, whatever name appears on the box.
Related searches
- Ratnagiri Alphonso mango
- Devgad Alphonso mango
- Difference between mango pulp and puree
- How to identify real Alphonso mango
- Alphonso mango GI tag explained
- Hapus mango Ratnagiri guide
- Mango collection
Sources and further reading
- Wikipedia, Alphonso mango.
- Geographical Indications Registry of India, public search record for application 379, Devgad Alphonso Mango (merged with application 139), accessed October 2026.
- ICAR-Indian Institute of Horticultural Research, Spongy tissue in Alphonso mango, accessed October 2026.
- Wikipedia, Konkan.
Written by Prashant Powle, founder of AlphonsoMango.in. Last reviewed October 2026.